Employee engagement can be defined as a measure of the emotional commitment of employees to the organization and its values, and their willingness to invest – at their own discretion – additional effort to help the organization achieve its goals. Engagement is seen as a long-term social contract between the employees and the organization – a two-way process where the organization commits and cares for the employees, who in turn give commitment and effort back to the organization.
Put simply, engagement will benefit your organization. In fact, hundreds of studies have shown that engaged employees are more productive, deliver better customer service, are more innovative, and are more likely to remain at your organization. With this in mind, most organizations are already doing something about engagement – albeit with varying degrees of success.
82% of the 7 000 companies surveyed are already measuring engagement at least once or more per year
Predictions for 2017, Bersin by Deloitte
Only 31% of U.S & Canadian workers were engaged in their jobs – a figure that has barely budged over a decade
State of the American Workplace, Gallup 2017
focus on managers
Managers account for at least 70% of the variance in employee engagement scores across business units
Want to Improve Productivity? Gallup 2018
Setting a Baseline for Engagement
The organizational engagement journey usually starts at what Josh Bersin describes as Engagement 1.0 (link): company-wide annual engagement surveys accompanied in a lot of cases by carefully-crafted engagement action plans and management feedback sessions – which are then followed-up with annual or bi-annual remeasure surveys for comparison and benchmarking purposes.
A scientifically designed diagnostic engagement survey is the perfect tool to help set a an engagement baseline at your organization. Such a survey – together with the Engage platform – will provide you with both the context and tools to initiate targeted interventions that will have a sustainable impact on performance levels and overall productivity in your organization, and will help you to:
- Focus your Approach – the survey will provide you with insight into the activities and drivers that impact employee engagement and performance at business unit and demographic level at your organization. It will help you to diagnose areas of risk and to isolate performance problems, as well as providing you with a better understanding of what drives talent retention and employee loyalty.
- Set a Benchmark – the survey will enable you to monitor, and track over time, the impact and progress of any changes or interventions that you have instituted. This will make targeted interventions much more effective.
- Quantify the Benefits – by correlating the survey results with other types of business metrics (e.g. customer satisfaction, absenteeism, defects or injury statistics), you will be able to quantify the competitive and financial gains – and ultimately the return on investment – incurred by the engagement interventions undertaken at your organization.
The Engaged Organizational Experience™
Although annual surveys serve as a good baseline for measuring and comparing engagement levels, moving the engagement needle on a sustainable basis will require a more involved approach that will ultimately result in a change in leadership behavior. For engagement to be sustainable over the long term, it has to be approached strategically, creating an organizational culture and collaborative work environment where employees are genuinely involved, looked after, and cared for. Sustainable engagement, however, also requires employees who have taken ownership of their engagement, and transformational leaders at all levels of the organization who have developed habits of action around ensuring employees are happy, hardworking, and remain committed to the organization.
This is where Mindset’s Engaged Organizational Experience™ approach comes in. The platform – if used with a credible engagement survey – has been specifically designed by a team of organizational psychologists and data scientists to help organizations instil engagement with the minimum effort as an organizational way-of-life.
Conducive work environment
Set a baseline with the engagement survey and diagnose and address the issues that drive engagement
Track engagement at unit level
Measure and track the impact of engagement interventions with regular and ad hoc pulse surveys at business unit level (more...»)
Change leadership behaviour
Equip managers at all levels with the data, tools and know-how to take ownership and drive engagement in their teams
Get employee buy-in
Empower employees with individualised engagement reports so they can own their engagement
Mindset's Flow@Work Engagement Model
Mindset’s scientifically validated Flow@Work™ employee engagement model is one of only a few statistically validated engagement surveys that measures not only the engagement levels in your organization, but also the factors that inhibit or drive engagement at business unit and demographic level so you know where to focus and what needs fixing:
The Indicators of Engagement measure the level of engagement, i.e. the outcomes of engagement, or how engaged an employee or business unit is. The indicators of engagement is like a fuel gauge in a car: the needle shows you how much fuel you have left in the tank, but you can’t move the needle by tapping on the gauge with your finger.
The Drivers of Engagement are the contributing factors that have a direct impact on engagement levels, i.e. the issues that inhibit or drive engagement that you have to identify, diagnose and fix if you want to move the engagement needle and improve the levels of engagement (indicators). To use the fuel gauge analogy again: to move the needle of the fuel gauge, you have to diagnose the reason why the needle shows ‘empty’ – it could be because you have used up all the fuel, or there could be a leak somewhere in the system (fuel tank, fuel pump, engine etc.).
Mindset Partner Engagement Models
Please note that the survey models shown below are the intellectual property of the respective Mindset Partners. The survey models are hosted and made available for use by other Mindset Partners and/or clients via the Engage platform, and may be subject to additional license fees as determined by the owner.
Through engagement research, the Free To Grow engagement model is designed to target the key drivers that most impact employee engagement. This provides a useful framework for organisations to ensure that their engagement efforts are structured and comprehensive enough to drive the needle of engagement in a positive direction. The Free To Grow engagement programmes strengthen the drivers related to leadership, the psychological environment and employee mindset. These programmes are complemented by a range of learning programmes developing various aspects of individual and team competence.